Director of Recruitment

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Job Summary

Director of Recruitment – THE LEAPMAN INSTITUTE
Job no: 2024214
Work type: Full-Time
Location: Dover City, Delaware State
Categories: Recruitment


The Director of Recruitment at The Leapman Institute is responsible for engaging and recruiting prospective students, fostering growth in program applications and enrollment, and coordinating comprehensive recruitment activities. This includes assisting in the development and execution of a comprehensive recruitment plan and coordinating targeted recruitment and marketing strategies for national and international outreach efforts. The Director, overseeing a team of staff recruiters, will lead efforts to increase applications, drive enrollment growth, enhance diversity, selectivity, and improve yields. Reporting to the Chairman of The Leapman Institute for Academic Affairs and Operations, the Director will collaborate with department heads, associate department heads, program managers, advisors, program directors, and Leapman Institute leadership to ensure a comprehensive approach to student recruitment and admission into joint programs.

The Director is expected to be a student-focused professional with knowledge of regional, national, and international trends in higher education recruitment and marketing, enabling them to enhance enrollment and student quality.

Essential Functions

  • Develop and implement recruitment strategies, outreach communications, and recruitment events, while overseeing the enrollment process for youth and adolescent programs.
  • Represent The Leapman Institute professionally and ethically at external domestic and international recruiting events, meetings, and conferences, delivering promotional presentations to diverse audiences.
  • Establish and maintain collaborative relationships with feeder institutions, key faculty and staff partners, including department heads, associate department heads, program directors, and the Office of Enrollment Management and Student Success at The Leapman Institute, highlighting joint programs.
  • Conduct quantitative and analytical evaluations of enrollment and recruitment efforts to measure effectiveness.
    Collaborate with leadership and The Leapman Institute’s enrollment offices to analyze demographic trends, anticipate recruitment needs, and coordinate recruitment and marketing activities, including promotional materials and web content.
  • Assist the Communications and Marketing department in developing recruitment marketing materials. Respond to extensive inquiries from prospective students, ensuring accurate and timely processing of communication and applications.
    Engage traditional, non-traditional, and international student markets.
  • Work with the Chairman of The Leapman Institute for Academic Affairs & Operations to establish and achieve enrollment goals and objectives.
    Develop processes to capture and assess stakeholder input related to the effectiveness of outreach and recruitment strategies.
    Coordinate, manage, supervise, and participate with the recruitment team in representing The Leapman Institute at sponsored recruitment events and meetings.
  • Communicate unique program benefits, admission processes/requirements, and financial planning/scholarship information.
  • Develop an extensive understanding of the Institute’s academic programs, facilities, faculty, academic support staff, and initiatives, to provide insight into academic majors, admission procedures, scholarship opportunities, and other relevant information.
  • Coordinate, host, and manage volunteers at recruitment events, fairs, and virtual sessions.
  • Oversee the integration of academic advising participation in recruitment events in collaboration with the Assistant Dean of Academic Advising and Student Success.
  • Cultivate relationships with various stakeholders outside of the Institute.
  • Provide frequent data reports to leadership, including year-end reports, accreditation, and other related functions.
  • Forecast and manage recruitment budget needs.
  • Support graduation and end-of-year activities at the Institute and other program initiatives as required.

Required Qualifications

Bachelor’s Degree or Equivalent

  • A minimum of 5 years’ experience in higher education student recruitment at a managerial level.

Other requirements:

  • Five years of managerial-level experience in higher education student recruitment, with demonstrated professional experience in developing innovative recruitment strategies, data-driven admissions, and effective communications.
  • Flexible, collaborative, with a desire to work with diverse populations, including traditional and non-traditional students, international students, and online learners.
  • Ability to analyze data and make data-driven decisions.
  • Willingness to travel (domestically and internationally) to external events and professional meetings, and ability to work non-standard/varied work hours, including weekends and evenings, and travel frequently with reliable transportation.
  • Experience using creative and innovative strategies to recruit a diverse student body for programs.
  • Experience developing recruitment initiatives and plans for online and on-campus programs.
  • Effective presentation and communication skills, both written and oral.
  • Ability to stand, reach, and lift at least 50 lbs.
  • Experience working with undergraduate, graduate/professional, and international student populations.
  • Well-organized, self-starting, quick-learning, and hard-working multitasker who can thrive in a fast-paced, complex, ambitious, and collegial environment.
  • Strong interpersonal skills to succeed in one-on-one situations and presentations to larger group gatherings of prospective students, parents, and online constituencies. The successful candidate will have the interpersonal skills necessary to develop and work with an extensive network of academic leaders, faculty, and administrators.
  • Demonstrated knowledge of trends and new developments in the higher education marketplace and innovative approaches to marketing academic programs.
  • Strategic thinker who can proactively lead recruitment efforts to position the Institute competitively in the higher education market.
  • Preferred Qualifications


Master’s degree.

  • Survey, evaluation, assessment, and analytic skills.
  • Knowledge of student lifecycle management.
  • Knowledge and understanding of higher education laws, regulations, policies, procedures, and standards.
  • Ability to effectively manage volunteer and student workers.
  • Demonstrated effectiveness in involving stakeholders (students/alumni/faculty) in the recruitment process.
  • Experience with international, undergraduate, and graduate students, and alumni.
  • Experience with higher education software systems such as Banner, Hyperion, Qualtrics, Slate, SalesForce, and Centralized Application Service (CAS), application management systems.


Physical Requirements

  • Typically sitting at a desk/table
  • Typically standing, walking
  • Lifting demands up to 50lbs.



Dover City, Delaware State


Additional Information

Compensation for this grade ranges from  $ 41,120.00 to $ 61,680.00 per year. Please note that the offered rate for this position typically aligns with the minimum to midrange of this grade, but it can vary based on the successful candidate’s qualifications and experience, department budget, and an internal equity review.


Special Instructions to the Applicant

Please make sure you upload your resume and cover letter when submitting your application.

Review of applicants will begin once a suitable candidate pool is identified.


Advertised: Feb 12 2024 Eastern Standard Time

Applications close: Feb 27 2024 Eastern Standard Time